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                <text>A background of weightlifting and wrestling prepared McFadden (1868-1955) for his advocacy of physical fitness--or "physical culture" as it was called at the time. His entrepreneurial talents encompassed exercise equipment, dietary advice and, beginning in 1899, publication of &lt;em&gt;Physical Culture&lt;/em&gt; magazine. By the 1920s, McFadden's publishing talents had created a lucrative portfolio: &lt;em&gt;True Detective, True Romances, Dream World, True Ghost Stories, Photoplay, &lt;/em&gt;and &lt;em&gt;True Story&lt;/em&gt;--this last title reaching nearly two million readers by 1929.&lt;br /&gt;&lt;br /&gt;With cash in hand, that year he purchased a building formerly known as the Jackson Sanatorium. That site had been renowned since the 1850s as a place of rest and recovery for those suffering nervous breakdowns, treated by Dr. James Caleb Jackson using a program of hydrotherapy (the "water treatment"), vegetarian diet, daily exercise, and spacious rooms with plenty of fresh air. The original building was called "Our Home on the Hill" and was very popular with wealthy, educated clients. After an 1882 fire destroyed the original building, Jackson's son built the structure pictured; by 1914 his fortunes had waned and he declared bankruptcy. McFadden renovated the building and enjoyed great success, initially, before a similar decline in fortunes eventually led to the building's closure in 1971. It remains a popular (and illegal) destination for "ruin porn" visitors.</text>
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                <text>Overlooking Lake Ontario, this amusement park has remained in operation since its opening in 1879--making it America's fourth-oldest such operation. It originated as a trolly destination in an era without air conditioning; temperatures due to the lake-breeze effect could be 10 degrees cooler. In the postcard we see travelers on the Rochester &amp; Suburban Railway debarking upon company land, anticipating various concessions and by the time of this photograph several rides--including carousels and a figure-eight roller coaster.&#13;
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In 1920 Sea Breeze built its famous wooden "Jack Rabbit" roller coaster, currently the second-oldest one in the US. Through financial challenges, new owners, destructive fires, and social change it has managed to remain open and share its pleasures with new generations.</text>
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                <text>Town along the Genesee River has experienced the rise and fall of fortunes associated with extractive industries: initially lumber and tanning (using bark from hemlock trees), then the petroleum industry. In 1879 oil was discovered near Wellsville--whose naming antedated the petroleum strike--and in 1901 a refinery was constructed to process barrels from the Allegany field. Sinclair Oil &amp;amp; Refining Corporation, formed in 1916, purchased the Wellsville refinery in 1927 and for years was the major producer of refined products in this area. The company had a national profile via its shrewd marketing, notably a dinosaur mascot introduced at the Chicago World's Fair of 1933. A catastrophic fire in 1938 severely damaged the Wellsville plant; another in 1958 caused its closing. In 1969 Sinclair was purchased by the Atlantic Richfield Company (ARCO). &lt;br /&gt;&lt;br /&gt;The afterlife of Wellsville's 100-acre refinery site has been problematic. Production of lubricating oils and grease, fuel oil, naptha, gasoline, lighter fluid, and paraffin led to groundwater contamination; a 10-acre waste dump sited alongside the Genesee River (with 230,000 cubic yards of hazardous chemicals) leached into surface water. In 1983 it was declared a Superfund site by the Environmental Protection Agency, leading to mitigation efforts at the waste dump, "rechannelization" of the Genesee, and relocating Wellsville's drinking water intake upstream from the Sinclair refinery. Effects upon fish, waterfowl, and mammals have been significant and likely continue. Given the somewhat bucolic appearance of this postcard photo, the refinery's history serves as a cautionary tale.&lt;br /&gt;&lt;br /&gt;Source consulted: US Fish and Wildlife Service, &lt;a href="https://www.fws.gov/northeast/nyfo/ec/files/SinclairNRD_PAS_6-16-2015.pdf"&gt;"Preassessment Screen and Determination for the Sinclair Refinery Superfund Site in Allegany County, New York”&lt;/a&gt; (May 2015).&#13;
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                <text>Operating a ship named the "Windsor," the Charlotte and Summerville Ferry Company ran a service between those two towns located at the mouth of the Genesee River beginning at least in 1877. Passenger use climbed with trolley lines running along both sides of the river by century's end and a developing tourism scene lakeside. &lt;br /&gt;&lt;br /&gt;The "Windsor" shown here was built in 1894 and powered by a steam engine pulling it back and forth across the 500-foot river's mouth attached to a chain line. A trip lasted about seven minutes. The ship carried vehicles and had 200 life preservers on board. Due to increasing use of the Stutson Street bridge upriver, the "Windsor" ferry finally was shut down in 1927. &lt;br /&gt;&lt;br /&gt;Source consulted: Leon R. Brown, &lt;em&gt;Transportation News&lt;/em&gt; 5.1 (Aug. 1927): 24-25, via New York Museum of Transportation, &lt;a href="http://www.nymtmuseum.org/headends/04fall/OnTheWatreFall04.html"&gt;&lt;em&gt;Headend&lt;/em&gt; (Spring 2004).&lt;/a&gt;</text>
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                <text>Pictured at McPherson's Point on the east side of Conesus Lake, this building had a strange history. It was constructed as the "Avon Cure" in 1866, during the heyday of mineral springs resorts in that village, by Charles Whalley. It could host more than a hundred guests, who enjoyed mineral baths sourced from two springs on the hotel property. In 1904, the structure was purchased by Walter Strowger and dismantled for the purpose of relocation to Conesus Lake. The lumber was transported by rail, and from there across the water on ice sleds. The over-extended Strowger opened the Livingston Inn for business in 1905, went bankrupt after a season, and sold to a consortium of Rochester investors. &#13;
&#13;
The expanded three-story building had spacious, wrap-around porches and a variety of amusements on site: a dance pavilion, picnic grounds, and a baseball field. For a time, the Walter E. Johnson School of Aviation ran its hydroplane flight instruction school out of the inn. At left several boats are pictured, including a steamer that ferried guests across Conesus Lake and to points north and south. In 1916 the consortium sold the inn to Miles Woodruff, whose family oversaw operations until 1961; the well-traveled building was sold and demolished for redevelopment.</text>
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                  <text>Before the commercial extraction of fossil fuels from the Oil Creek region of northern Pennsylvania, most mechanical work in the Genesee Valley was done by human and animal power, or some source ultimately derived from the sun: burning wood, wind power, or flowing water. The exception to this, of course, was coal--by the 1880s America's dominant source of energy. &lt;br /&gt;&lt;br /&gt;Due to the Genesee region's ample supply of wood and running water, along with the cost of shipping coal, it's quite common to find instances of various water mills in the area's history. They were adapted to a wide range of uses: cutting wood into timber and milling it into specialized shapes (&lt;strong&gt;lumber mill&lt;/strong&gt;); grinding corn into animal feed or for distilling alcohol (&lt;strong&gt;grist mill&lt;/strong&gt;); grinding wheat or other grains (&lt;strong&gt;flour mill&lt;/strong&gt;); creating boxes and other products from wood pulp (&lt;strong&gt;paper mill&lt;/strong&gt;); fabricating metals (&lt;strong&gt;triphammer mill&lt;/strong&gt;); powering industrial equipment &lt;strong&gt;(textile mill&lt;/strong&gt;); and by the 1880s creating electricity via turbines.&lt;br /&gt;&lt;br /&gt;This collection gathers various documents concerning mills in the Genesee Valley. In addition to images and written texts, there is also an interactive map illustrating the density of their usage during the mid-nineteenth century.</text>
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                <text>At the time of this photograph wooden structure was at least 70 years old, having been constructed in 1830 by a Mt. Morris contractor named Russell Daboll. Its design was somewhat unusual in that wood was used even for the abutments upon which the span rested. At left side of photo is Gilmore's mill, operated first by Thomas and then his son Freeman. In 1913 the bridge was damaged by farm equipment and replaced by a metal one.</text>
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            <description>An account of the resource</description>
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                <text>At the time of replacing this bridge where Main St. crosses Honeoye Creek, it was nearly 100 years old, having been constructed in the early 1830s of local quarry stone. It was the only crossing in that village, save for a ford upstream of Honeoye Falls. During the nineteenth century, water power from this outlet creek of Honeoye Lake had rendered it a desirable milling site.</text>
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        <name>Bridge</name>
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        <name>Honeoye Creek</name>
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        <name>Honeoye Falls</name>
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        <name>Post Card</name>
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        <src>https://openvalley.org/files/original/e8072f56475eb91adef9fb7968c63f68.jpg</src>
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          <name>Original Format</name>
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              <text>Postcard</text>
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          <name>Physical Dimensions</name>
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              <text>3.5 x 5 in.</text>
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            <name>Title</name>
            <description>A name given to the resource</description>
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                <text>In Front of Walker House, Silver Lake, NY</text>
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            <name>Creator</name>
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                <text>Wilson, Albert</text>
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            <name>Date</name>
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                <text>1908-1915</text>
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            <name>Contributor</name>
            <description>An entity responsible for making contributions to the resource</description>
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                <text>Cooper, Ken</text>
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            <name>Source</name>
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                <text>Courtesy of Ken Cooper</text>
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            <name>Format</name>
            <description>The file format, physical medium, or dimensions of the resource</description>
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                <text>jpeg, 724 KB&#13;
jpeg, 348 KB</text>
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            <name>Description</name>
            <description>An account of the resource</description>
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                <text>Postcard shows guests taking in the scenery at a popular hotel located next to the Silver Lake Railroad. Actually, it was the &lt;em&gt;second &lt;/em&gt;Walker House, the first having burned down in 1857. That earlier hotel was operated by Artemus B. Walker, whose desire to drum up business led to his role in an 1855 sighting of the so-called "Silver Lake Serpent." Two fisherman saw what they thought was a log, until a beast leaped from the water. Two years later, a fire at Walker House revealed the apparatus and he confessed to the hoax--it was an additional incentive to visit Silver Lake. &lt;br /&gt;&lt;br /&gt;Walker lived in Canada for a period, then returned to Silver Lake and built this later iteration of his hotel in 1869. He remained a promoter: his resort complex included boats, a diving platform, dance halls, and various amusements.</text>
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        <name>Perry, NY</name>
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        <name>Post Card</name>
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        <name>Silver Lake</name>
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        <name>Silver Lake Railroad</name>
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      <tag tagId="905">
        <name>Watershed</name>
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